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Saturday, November 13, 2010

Making users happy

A great article by Wesabe founder Marc Hedlund regarding their competition with Mint. Here's the nugget of gold near the end:
Focus on what really matters: making users happy with your product as quickly as you can, and helping them as much as you can after that.
That first part, in a nutshell, that was the #1 goal of Curio 7. Giving customers a blank freeform sheet was not enough. Giving them something where they can quickly and easily create something amazing (using our bundled galleries of styles, stencils, and templates) makes a world of difference.

We have more to do with regards to both objectives but, believe me, they are our highest priority.

Once again, thanks to all of you for the wonderful emails received here at Zengobi HQ. They make it all worthwhile. :-)